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Co-founder / 2021 to 2023 / Shipped to both app stores

GuideMapp

A tour guide platform. Guides create tours, travellers follow them stop by stop with maps and live location.

  • Flutter
  • Dart
  • Maps and live location
  • iOS and Android

The app. Map, guide discovery, group chat and creator profiles, from the 2022 deck.

01 · Problem

Walking tours run at one time, one pace, one group size. Guides and locals know routes worth sharing, and travellers want to follow them on their own schedule.

02 · What I built

  • Tours built from video and AR guides pinned to map locations. Travellers follow stop by stop with maps and live location, at their own pace.
  • Creator earnings through donations after views.
  • A marketplace where local businesses commission content. Businesses post paid requests, guides bid, the business approves and pays.
  • Built in Flutter, shipped to the App Store and Google Play.

03 · What happened

GuideMapp Ltd, co-founded with Chris Elliot, ran from 2021 to 2023 and shipped to both stores, positioned as a supplement to walking tours rather than a replacement.

The hard problems were the honest ones. Mapping and GPS UX that hold up mid-journey. Tour creation tooling simple enough for non-technical guides. One product serving two sides at once.

In 2022 we also pitched a SocialFi expansion around the app: a geofenced advertising marketplace bid in real time, creator rewards in a platform token, and land-segment NFTs sharing in ad revenue. The tour platform is the part that shipped.

In the product

A guide pinned to the York city walls, the guide-on-the-map idea in one image.
The creator side. Record, pin, post, earn.
The business side. Post a request, take bids, approve and pay.